Different from earlier editions, the core of the Tallinn Lab, the pitching training, was run by performance coach Bonnie Williams several weeks before the actual start of the lab. It provided the projects sufficient time to polish their digital pitches for the final pitching event of the EGF year.
Tine Klint of Scandinavian sales agent Level K explained the recent changes on the market. One of the case studies of Tallinn Lab was fresh film “Cortex” directed by renowned actor Moritz Bleibtreu, represented by ARRI Media. In her lecture “Taking the Digital Leap to International Stremers”, Wendy Bernfeld discussed the constantly changing landscape of VOD platforms and Annick Mahnert of Screen Division outlined various genre project markets and their role for the producers. In his talk, Evrim Ersoy touched upon the diversity issues in genre cinema.
Eduardo Panizzo of London-based agency Coffee and Cigarettes was focusing on the marketing of genre films. During one-on-one meetings, the teams consulted the projects with him and Wendy Bernfeld. Another case study was focused on Russian sci-fi film “Sputnik”. Creative producer Alina Tyazhlova and CGI director Arman Yahin discussed the creative process on the developing Russian genre-film landscape.
Tallinn lab peaked with the digital pitches of the projects and meetings with the Industry@Tallinn guests.
Mentors of EGF 2020
Wendy Bernfeld, Rights Stuff
Annick Mahnert, Screen Division
Eduardo Panizzo, Coffee & Cigarettes
Tine Klint, Level K
Alina Tyazhlova, Art Pictures and Arman Yahin, Main Road Post